Web Analytics And Weapons Of Mass Delusion
Posted on 08. Jun, 2009 by Robert Rose in Online Marketing
I'm getting ready for my keynote next week at a conference in Chicago, and I find myself coming back to this idea of how we seem to be moving at a disturbing pace into using analytics to drive all of our marketing decisions.
So, I wrote this blog post with some thoughts on it.
And this video really just struck me as something really funny and related.
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